AI is everywhere. From writing emails to planning workouts, tools like ChatGPT make life easier. It’s tempting to ask them for health advice too. But when the goal is a longer, healthier life, the kind of AI you choose makes all the difference.

Let’s look at why a popular generalist like ChatGPT can be helpful—but falls short for true personalised care—and how CLIA, working inside the Shae precision-health platform, sets a completely different standard.

ChatGPT: Brilliant Wordsmith, Limited Health Guide

ChatGPT is a language expert. It has learned patterns from billions of pages of text—articles, books, medical papers and everyday conversations. That training lets it explain complex ideas clearly and even follow multi-step reasoning.

It can:

• Translate research into everyday language
• Summarise long guidelines
• Draft patient emails or clinic handouts

Where it stops short is knowing you.
Unless a custom patient model is built on top, ChatGPT does not keep a living, causal map of your unique biology. Two people can type in the same blood results and get almost identical advice—even if their underlying risks, genetics and daily rhythms are worlds apart.

It’s not that ChatGPT is careless. It does have safety policies. But those rules are broad and not medically specific. They help avoid obvious harm; they don’t provide the deep, personalised guardrails that clinical care demands.

CLIA/Shae: Designed to Know the Person, Not Just the Problem

CLIA (Clinical Lab Interpretation AI) was created with one goal: precision medicine.
It isn’t a general chatbot that happens to talk about health. It’s a precision-health engine built from the ground up to understand each individual and predict how their body will respond over time.

CLIA works by:

• Integrating phenotype, genotype, bloods, imaging, microbiome data, lifestyle habits, and wearable inputs

• Modelling cross-system interactions like gut–immune–neuroendocrine loops and cardio–renal links

• Forecasting what will change over the next 6–12 months and adjusting recommendations as new information flows in

Every output is clinically supervised. A specialist panel and evidence-based guidelines define what CLIA can and cannot recommend. If a plan could put health at risk, the system won’t bend to pressure—it simply won’t suggest it.

Real-Life Scenarios Show the Difference

Gene confusion, like MTHFR variants
In online forums, people often wonder whether to take methylfolate based on a single gene result. ChatGPT can explain the pathway and urge caution, but it cannot weigh that gene against full blood panels, medications, diet, stress and lifestyle. CLIA brings all of those pieces together before giving an answer.

Rare but serious conditions
Consider gadolinium deposition disease, a rare complication of MRI contrast. CLIA can link MRI history with neurological symptoms, lab trends and phenotype, raising GDD as a possible issue and suggesting the right next tests. ChatGPT could describe the condition but would not rank it for that particular person.

Two patients, same labs
Imagine two people with the same BMI and similar cholesterol numbers. ChatGPT might provide the same diet advice to both. CLIA will not. It can spot differences in circadian rhythm, food timing tolerance and stress load, then create unique plans with different forecasts for each.

Critical red flags
A cholesterol reading around 500 mg/dL is a genuine emergency. ChatGPT will recommend immediate medical care—good. CLIA goes further: preparing a concise referral summary, flagging phenotypic risk modifiers and suggesting safe interim steps while urgent care is arranged.

Built on Big, Meaningful Data

Precision medicine only works with deep and trustworthy data. CLIA’s engine is fed by:

• Volume – decades of carefully collected, clinically supervised person-level data representing an incredible amount of human follow up data
• Variety – contributions from 140 countries for broad, bias-resistant insights

• Veracity – every data stream reviewed and quality-checked by medical experts

These foundations let CLIA create precision reference ranges for each person—something generic AI simply cannot do.

Proven Impact

Technology is only as good as the outcomes it delivers. Independent audits and internal studies show that people using the Shae app powered by CLIA experience:

• Lowered risk of cardiovascular disease and type 2 diabetes through targeted lifestyle changes

• Reduced risk of mental health issues in workplace populations thanks to precision coaching

This is real-world evidence that personal data, when analysed correctly, can lead to measurable improvements in health and well-being.

Privacy and Professionalism at the Core

Health data deserves the highest level of care. CLIA stores all identifiable information, including genomic and wearable inputs, in secure, closed systems that meet or exceed Australian and international privacy standards. Users know how their data is used and can opt out at any time.

Equally important, CLIA is not a diagnostic tool. It supports doctors, allied health providers and health coaches by providing a comprehensive review of each person’s data, leaving the clinician firmly in charge of decisions.

Where Each AI Fits

The takeaway isn’t to avoid ChatGPT entirely. It shines in areas like:

• Education and translation of medical language
• Summarising new research for busy practitioners
• Brainstorming discussion questions for clinic visits

Use it for knowledge and communication.
Use CLIA/Shae for individualised health planning and precision decision support.

The Future of Health Is Personal

We all want convenient tools. It’s natural to ask a free online AI about diet or symptoms. But health is not one-size-fits-all. Your genes, microbiome, daily rhythms and environment create a unique blueprint. Acting on generalised answers can delay the care you truly need.

Choosing CLIA inside the Shae platform means choosing AI that knows the person, not just the problem. It translates complex science into practical, personalised guidance with proven outcomes.

Bottom Line

ChatGPT is a powerful companion for learning. CLIA/Shae is a trusted partner for living well.
When it comes to your health, choose the AI designed for precision medicine—and step into the future of care that understands you.

Here’s what we know about the human animal. We are big bags of tissues, swirling with chemicals and zinging with electrical signals. Not one bag is the same.
As a health professional, you may be focused on one set of tissues and maybe a few of the chemicals or electrical signals. Yet, the entire bag walked into your office as an inextricable set with genetically crafted tissues, dominant chemicals, and specified electrical signals.

Your office, gym or building is the petri dish in which that set will either thrive or flail. That means the environment you establish for each client will either drive your desired result or hinder it.

Back to your desk.

That stack of files off to the left may be in carbon-dated order, the six pens you love to use are all within easy reach, sprinkled around your array of brightly colored notepads and if you put even one of those pairs of glasses away you’d never be able to find any of them again.

That’s great if your next client will come in, pick up each of your family pictures and peruse it as they listen intently to you set the scene for each one. It’s fatal if your next client can barely lift their eyes from the turmoil of that flat surface while their mind desperately tries to make order from your chaos.

It’s not about judgment. It’s about individual biology and what it needs to feel safe.
Safety is where the body can relax, the mind can open and change can begin to stir.

And the tidiness of your desk is just the beginning.

Temperature, noise, (even the pitch of your voice), activity and atmosphere all come into play. The more of these biological boxes you can check off, the less energy your client expends fighting their environment, leaving more energy to focus on the specific protocols that will bring them results.

How do you know what your next client needs to feel safe?

Because it’s inherent in their biology and psychology, it is evident in the mannerisms that underpin their personality.

Let’s look at how this plays out.

We’ll start with your clients who have an easy smile, ready laugh and happily adapt to whatever you toss their way. Think party. To their biology, chaos is exciting, so thumping music, extraneous chatter, and plenty of action will bring them comfort. A busy park with lots of sunshine is their ideal space. Variety, connection and fun is their safe zone.

Then you have those clients who always bring a list of questions from their own research and hungrily gobble down every bit of information you extol. Once you satisfy their need to know, they follow your guidelines to a T. These people are highly sensitive to their surroundings, so dialing things down makes them feel safe. They do best if you adjust the thermostat to tropical, close the door to control any activity or noise that might leak in and yes, organize the chaos on your desk.

Of course, there are the ones who take ages to onboard, meeting you several times, gathering tidbits of knowledge like squirrels forage for acorns in the fall. They carefully consider every angle, all the needs of everyone around them and then, when all of the pieces of the puzzle fit, they become your client. To them, comfort is safety. This comfort comes from having the space and time to thoroughly explore. Like a long walk through the forest, they do best in a fresh, natural environment where there is room for their minds to expand. Set the temp to cool, turn on some nature sounds and settle in.

On the flip-side, there are those on a mission. They come with a set of firm ideas, always want more data and proof, but will charge through to the end if everything lines up. These people can cut through the chaos with their laser focus, but they will thrive on the respect of a door closed against distractions, the forethought of a clear, organized space and a Goldilocks climate that doesn’t distract from the goal. Logic, order and purpose equal safety to this person.

You may have some clients who rush in the door ready to go. They get itchy if conversation lasts past a quick hello. Action is where they find safety. Think of a friendly court side warm up. Loosely guided, chatty, with plenty of room for flowing movement and copious team spirit. Nothing too quiet, too structured or too cold.

Then there are those who volunteer everywhere, field phone calls from family and friends even during your sessions and always want to know about your life. These are the clients who will pick up every picture on your desk and want to hear the back story. Let them. Safety, for them, is in family ties (and you become part of the family). Adopt an open door policy; think living room chat. Turn back the thermostat, offer comfy places to sit (in case they bring loved ones) and leave plenty of time for side conversations and interruptions.

Clients are a complex mix of biological and psychological factors. The more you understand about the entire set of characteristics that make up the next person that walks through your door, the more effective your particular prescriptions and methods will be.

So, will your client fail to get a result if you don’t clean your desk?

Possibly.
But the bigger message here is that if you set up your petri dish to meet the needs of each client, you remove unnecessary stressors and promote the feeling of safety. A more relaxed client has more energy to focus on implementing your protocols to achieve their desired outcome.

If you are interested in getting more precise with every aspect of your client’s needs,  Find out more here.

As health professionals, we have one job. 

Results. 

We’re not there to make them laugh, lend an ear, or help them pick out what to wear to that important interview.  

Yes, we may do all of that and more during our time with them, but our only objective is to get them from point A (where they are) to point B (where they want to be) in the most effective way.

The big problem we face is how to get them to walk through our door all those days in between.

The answer is simple: Make them fall in love.

Love feels great, right?

Who doesn’t want to be ten feet tall and bulletproof?

Feeling good in our bodies is a large component of love. Specifically, self-love. And  self-love plays a special role in behavior change. This is a cycle we want to feed.

 Our challenge is to help our clients feel great in their bodies so they fall in love with themselves a little more every time they walk into our workspace.

Here’s the exciting bit: it’s easy.

Most every practitioner in the health industry will address the subject of exercise with each client.

However, when we wave it away with a ‘get in some movement’ suggestion or tap them into the latest fitness craze, we’re missing a massive opportunity.

The more precisely we instruct our clients to get moving, the better they will feel in their bodies and the deeper they will fall in love with the unique human that they are. Then, they will attribute these great sensations to our protocols which will keep them coming back for more. 

Here’s the question:

What is the optimal movement practice for each person to feel great in their body? The answer is in precision. The more we know about the biology and psychology of our clients, the more precise our interventions become. Even if fitness isn’t the main focus of your practice, a simple look behind the words our clients speak reveals a world of information.

Listen up.

“I don’t lift weights because I don’t want to get big, ugly muscles.”

We’ve all heard it, but do we know why? Actually, some bodies do not like to feel heavy. They engage with exercise and movement techniques that make them feel lighter and stronger, providing mental and physical stability. Because these people spend so much time in their head, they crave the interoception of movement to actually feel themselves. For them, activities like yoga, martial arts and aerial fitness are going to help them fall in love with being in their bodies.

“I don’t have time to exercise.”

For those to whom the broad spectrum of exercise choices appears cluttered and unproductive, order and balance are love. The goal here is to craft a structure around movement. A set plan with clear steps and a challenging goal stimulates the perfect hormones in all the right ways. The more specific, the better. One exercise, one muscle group, one side, one goal at a time allows them to pour all their neural energy into the act, nail it and move on. Routine is key. Once it’s in the schedule, it’s a done deal.

“Exercise is boring.”

Unlike the more neurally-centered clients, these prefer to ‘be in’ their bodies and are always on the go. Variety is the spice of life and an abundance of spice is love. Speed triggers interest; challenge sparks buy-in, unpredictability keeps them coming back for more. Handball, parkour, or any activity that hones survival skills will make them feel alive and at home in their skin.

“None of my friends are into fitness.”

If it’s not fun and full of potential friends, it’s drudgery. Think Spin or Pump classes. They’re loud, crowded, and high energy. This is the perfect setting to ignite self-love. Those feel-good vibes ripple through this client, releasing all the perfect chemicals in unison. They feel great, which makes others feel great, which makes them feel even better! It is wins all around when this client finds love!

“My family needs me.”

We all know the one who has a house full of their kids, other people’s kids and their family is always calling or texting them even during our sessions. They are the rock in everyone’s world, so they never have time to take care of themselves. That’s why the key to helping them feel great in their bodies is involvement. When we can get the troops on board with the goal, everything works. “C’mon Mom, it’s time for our walk.” That’s all they need to feel great in their skin and begin to fall in love with themselves. Invite the family, friends, kids along for the journey. Make it a family affair and they will love themselves and YOU!

“I’ve tried everything, I don’t like any of it.”

It’s all hard for this client. And hard is their enemy. Comfort and pleasure are the key to love. They have super strong bodies, like to feel grounded by lifting heavy weights, but any soreness they feel will register as a fail and they will quit. Workout regimes that allow adequate time for flushing out the metabolic waste, coupled with lengthy warmup and cooldown routines will ensure these people love moving in their bodies. 

In short: The human body is built to move. 

What type of movement each body craves is specific. When synergy between body, mind and movement is achieved, we love it! Love is a gateway to successful results. 

Results are our mission.

Give it a try.

To learn how to apply precision methods and technology solutions to your service offering check out our Level 1 Course for Health Professionals: 

Attention deficits, mental fog, demotivation, flow, focus and maximum productivity are all buzz words when it comes to how an individual learns. With 4000 strategies to enhance focus, to get the most out of your day, medications to take help you dial in and special foods, exercise and morning routines to get you in the zone, we need to take a step back and realise that our biological make-up and it’s response to the environment are key to unlocking our best mental work.

‘It’s not what you are trying to learn, it’s how you are trying to learn it!’

When it comes to understanding biology and how it influences learning, the HealthTypes are the best lens through which to view.

An Activator with greater release of adrenaline and a higher competitive drive will have intense periods of focus, and then they need to move their body. Make the learning a little competitive and urgent and you have the best environment for high powered brain activity.

A Diplomat on the other hand, for optimal serotonin balance, needs a schedule for their learning, a plan with as few external time pressures as possible. Combine that with some time in nature before learning and watch the steady rhythm of focus flow.

A Guardian, with their nurturing/protective focus needs a steady rhythm again, and if they understand how the learning they are doing will support those people around them, it allows their prolactin to flow and their endless selfless drive to support their focus.

A Crusader, with a need for Dopamine and to feel like an expert, needs to see the importance of this learning to their overall greater purpose/interests, then give them the reference information, a list of priorities, a short 5-10 breathing session and watch them fly, particularly if they get to tell others about what they have learnt!

A Connector is all about oxytocin, trust and fun. If learning starts out easy, with some quick wins (start the job with a mate and help each other), they’ll feel great and want to focus. Have them talk their ideas out loud and watch them solve problems with the best of them. Ultimate task switchers, don’t fight the shiny light, just make it fun to come back to finish the previous task.

A Sensor is the poster child student, feeling best when they can follow rules, gather information and work through a list, their strength is in mental focus and completing things diligently. The big distraction for Sensors come from a cold, noisy, busy environment. So ensure that they are warm, it’s quiet and they had a comfortable warm meal.

As you can see the ‘optimal learning environment’ is different for different people. There is no one-size-fits-all morning routine, productivity hack or learning aid that will work for everyone.

Want to understand more about your own learning style and that of the people you work with?

Get along to the next PHA Level 1 Course!

Working from home has increased over the last few years for reasons we are all aware of, but recent statistics show that this change in working environment could well be here to stay. According to projections, 25% of all professional jobs in North America will be remote by the end of 2022. Additionally, sudden changes in lifestyle as a result of the pandemic have led to mental and physical health issues among the global population. This factor has dramatically increased awareness around behavioural and mental wellbeing and created huge demand for health coaching to the point that the global health coach market size is projected to be worth around US$ 27.8 billion by 2030. 

Put simply, there is a growing demand for Health and Wellness coaches, many of whom can now successfully operate their businesses from home and whilst there are many benefits to this new way of living, there are a number of challenges that can arise from the blurred line created between your work and home environment that may negatively impact health. 

Working from home challenges: 

• Irregular working hours
• Burnout 
• Feelings of isolation
• Maintaining a proper sleep routine
• Poor nutrition/eating habits 
• Getting the recommended level of physical activity
• Less time spent outdoors 
• Trouble staying motivated

As health professionals, it is important that we are aware of such issues and have ways to deal with them so that we can effectively take care of our own health and that of our clients as more people step into the working from home space.

Here are some tips to stay on top of  your daily habits and reduce the negative impact of working from home:

1. Find ways to move throughout the day 

For many, the routine of working from home means less non-exercise related daily activity and you would be surprised at how much the walk to the bus stop, up and down the stairs of your apartment and other activities of daily living really add up. It has been found that sitting all day can even offset the health benefits of exercise, which means that even if you are working out a couple of times per week, sitting down for 5+ hours per day can actually eliminate some of the health benefits gained. To counteract this, try to get 10 to 12 minutes of movement for every 45 minutes of desk work spread throughout the day (preferably some of which is outdoors to achieve the benefits of sunlight). A stand up desk can also be used to support your goal to increase activity and offset the risks of long term sitting. The optimal ratio seems to be about 1:1. Meaning for every 30 minutes you sit, complement it with 30 minutes of standing. Switching regularly is most beneficial as long periods of standing for some may feel uncomfortable and aggravate niggles and injuries.

2.  Create a predictable pattern of eating 

The body loves to work off predictable rhythms and one of the benefits of the daily commute is that it forces you into a daily pattern at least 5 days per week. When working from home, you have the luxury of having breakfast or taking a lunch break whenever suits since some days you don’t have to worry about arriving anywhere by a specific time. Research looking into regular vs irregular meal timings has shown that those who are inconsistent with the times they eat their meals and the number of meals they have each day will have more issues with their blood sugar and weight control compared to those who eat on a set routine with a regular eating pattern. As a result, it is important that you create a daily routine that allows you to have the same number of meals around the same time of day to reduce the metabolic affects of meal timing irregularity. 

3. Try to sleep and wake at the same time each day

Similarly, sleep quality is not only affected by the number of hours you sleep but also the regularity of the time you go to sleep and wake up. It can be easy to continue to work for that extra few hours, or watch another couple of episodes of your favourite TV show, knowing that you can balance it out with a few extra hours in bed the next morning. But this irregular sleeping pattern can contribute to a host of disorders such as obesity, high cholesterol, high blood pressure and blood sugar. Setting yourself a regular working schedule can ensure you go to sleep and wake at a similar time each working day to support the metabolic system. 

4. Make time for social activity 

Working from home means less time ‘at the water cooler’ and as a consequence, lower socialization. If you share a home with others, ensure you spend time with them to talk about things outside of work. Invite friends over to share a meal or schedule time to catch up outside of the house to reap the benefits of nature and social time. If friends and family are far away, scheduling time for regular phone calls or visual meet ups can be a great way of reducing feelings of isolation and improving overall mental wellbeing.

5. Create clear boundaries between work and home life

It is important to create separation from your working environment and home life. Where possible, try to set up a space in your home to use as an office where files and work related technology can be stored and distractions minimized. This will ensure a greater level of productivity, lower stress and make it much easier to develop habits and work routines that are separate from your personal life.

If you live in a smaller place and do not have the luxury of a spare room for an office, designate an area of the house to use for work hours and create small changes that allow you to differentiate between when that area is in use as an ‘office’. It could be as simple as turning your dining table into a desk during the day, with your laptop on display and other visual cues, then at the end of the day packing it all away, to return it to a dining table once more. The simple act of setting up at the start of the day and packing up at night can be an effective way of helping you to switch off and establish a work-life pattern.

Take home:

Whilst there is a sense of freedom associated with working from home, creating structure and routine will help to develop clear boundaries between work and home life as well as the development of regular healthy habits that can help to reduce stress, burnout and other health pitfalls associated with working from home. Give the tips above a try and feel free to share with any clients who are currently struggling with finding balance at their home office.  

References:

Working from home: https://www.forbes.com/sites/bryanrobinson/2022/02/01/remote-work-is-here-to-stay-and-will-increase-into-2023-experts-say/?sh=3fd18d7d20a6 

Health coaching valuation: https://www.globenewswire.com/news-release/2021/05/07/2225601/0/en/Health-Coach-Market-Size-to-Worth-Around-US-27-8-Bn-by-2030.html 

Sitting and exercise: https://bjsm.bmj.com/content/55/22/1277 

Sleep timing and health: https://www.nih.gov/news-events/news-releases/study-links-irregular-sleep-patterns-metabolic-disorders#:~:text=A%20new%20study%20has%20found,sugar%20and%20other%20metabolic%20disorders. 

Meal timing and health: https://www.cambridge.org/core/journals/proceedings-of-the-nutrition-society/article/meal-irregularity-and-cardiometabolic-consequences-results-from-observational-and-intervention-studies/1969DB83C64B09E221A4B8929B7D8A8C 

Check out some of the conversation below:

Q: WHY IS PERSONALISATION SO IMPORTANT WITHIN THE FITNESS INDUSTRY?

A: We’ve all had that client that no matter what you do, you just can’t seem to help them get a result. You feel like you have tried everything and nothing seems to work.

For most of our time in the last 50 years, we have been trying to discover the ‘best diet for health’, or the ‘best training protocol for weight loss’. We have been focusing on trying to find the magic ‘one thing’ and neglecting the person doing the ‘thing’ and consequently, we now find ourselves in a position where there is more confusion and conflicting information on health and fitness than ever before.

For example, High-Intensity Interval Training (HIIT) is touted as the ‘go to’ protocol to achieve all manner of results. Yet, in a recent review it was found that around 33% of people will have a great response to this style of training, with the remainder having an uncertain response right through to no response or an adverse response. A recent study looking at morning HIIT performed by people with diabetes indicated that it can lead to a worsening of their blood sugar levels, while there were benefits if they performed it in the afternoon….so is HIIT really ‘the best’ training protocol?

The Answer: It depends on the person!

Everyone is unique and everyone has different requirements to achieve results and live in best health. Personalisation shifts the focus away from trying to find the ‘best thing’, away from arguing whether ‘Paleo is better than Keto’, to understanding more about the individual to whom it is being implemented, clearing the confusion and providing consistency in results.

Q: I ALREADY PERSONALISE MY PROGRAMS BASED ON MY CLIENTS GOALS, WHAT AM I MISSING?

A: Whilst the fitness industry has done a fantastic job over the years of personalising programs based on goals, age, gender, exercise history, injuries and even postural analysis, there is more to the story when it comes to what is now possible in the personalised health space.

Personalisation must take into consideration the genetic and environmental factors that contribute to an individual’s unique picture in order to provide the most effective protocol and results.

For example, one study found that you could improve the response rate and results an individual would achieve from an exercise program by matching the training protocol (reps, sets, & 1RM) to their genetic makeup (whether they had a power-based or endurance-based physiology).

Personalisation however, is not just a matter of understanding a person’s genetics. You also need to understand their genetic expression, which will depend on their age, their activity levels, their stress levels, environmental conditions (pollution, climate, seasons). Every part of the environment influences the person, and so the recommendations for health need to account for this in order to be truly personalised and have a better chance of being effective every time!

Q: THAT SOUNDS A LITTLE COMPLEX, HOW COULD I POSSIBLY DO THAT AS A FITNESS PROFESSIONAL?

A: Yes, this is far too much information for any one brain to handle, let alone trying to achieve this with 30 unique clients per week and deliver it in a practical and easy to understand way!

Interestingly, whether you realise it or not you are already attempting this through a trial and error approach. Each time you try something new with those clients who do not seem to be getting as good a result as other clients is an attempt at personalisation, and whilst it might not be the most effective way, at least it is a start.

The good news is, health and fitness technology is now making it possible to provide personalised health assessments, simply and quickly, to help understand a person’s individual needs. From here you can provide specific information on what to eat, how to train, best ways to reduce stress, optimal sleep times and more to achieve optimal results. All based on genetic and environmental information gathered from the client, without the need for invasive testing.

In the future, the utilisation of Artificial Intelligence (A.I.) and Machine learning, combined with wearable technology will allow such technology to change the program in real time to meet the current needs of the person, based on biometrics, such as HRV, blood glucose scores and more, allowing trainers to make a more informed decision with their non- responding clients, or even prevent it from occurring in the first place.

If you are enjoying this conversation and would like to hear Kyle’s thoughts on the following questions: 

• If technology is that advanced, does that mean I am out of a job?
• What should I focus on to future-proof my fitness business?

PLUS 

His ‘Number 1 Tip’ for Fitness Professionals. 

Head on over the Expro’s ‘Industry Insider’ for full access here.

‘Health and fitness wearables and technology have developed with such speed that personal trainers can feel threatened by the new kid on the block. By being smart in your approach to this tech, you can not only retain your role as an enabler of better health and wellbeing, but also dramatically enhance it’, writes fitness educator Kyle Riley.

The ability to capture bio-data through wearable technology and other non-invasive means, coupled with the ability of artificial intelligence (AI) and machine learning to synthesise huge volumes of data, predict and learn at incredible speeds, has resulted in advanced fitness technology being available to us all, 24/7, on our smartphones.

These app-based technologies boast the functionality to create expertly-designed personal training programs with easy-to-follow instructions and demonstrations. Some also provide nutritional protocols that factor in genetics and a host of other biological data points to provide highly customised meal plans that go far beyond a person’s macros and calories.

Developments like this are changing the fitness industry landscape, with this level of personalisation becoming a standard expectation as clients get more familiar with the data insights made possible by fitness technology. The technological immersion enforced by the global pandemic in 2020 only exacerbated these expectations.

As exciting as these advancements are, there is a voice of concern in the back of every PT’s mind asking ‘Where does that leave us?’

Will the evolution of fitness technology make 1-on-1 personal trainers redundant? Not if we are smart. The fact is, you can’t deny its existence, and refusal to get on board the tech train risks leaving you stranded. Personal trainers have a great opportunity to capitalise on this technology to enhance the client experience.

If you would like to hear more about Kyle’s ‘5-tips to future-proof your PT business with technology’

Head on over and read the full article in the ‘fitness zone’ by our official partner, the Australian Institute of Fitness here.